St. Louis College of Pharmacy Takes the Cake
Published on 09 January 2014
A four-foot-tall fiberglass birthday cake will soon arrive on the campus of St. Louis College of Pharmacy. The cake will be one of 250 displayed at iconic, quintessentially St. Louis locations to celebrate the city's 250th birthday.
“This year St. Louis College of Pharmacy marks 150 years of educating future pharmacy innovators,” says College President John A. Pieper, Pharm.D. “What better way to celebrate our sesquicentennial and the birthday of St. Louis than with a large cake for everyone to enjoy?”
The location of 50 cakes was determined by popular vote. In an attempt to win that vote, the College launched an all-out social media effort. Several short videos were produced to build excitement. The most popularchronicled students dropping cake off the top of the College’s parking garage.
During the weeks of public voting, the College quickly moved from write-in candidate to the top of the leader board in the Innovation category, which celebrates the region's trailblazers who have made an indelible stamp on a local, national, and international level. After all the votes were counted, the College surpassed local icons like the Gateway Arch, Saint Louis Zoo, and Ted Drewes Frozen Custard.
“The College’s unique position within a preeminent medical and health care complex will ensure this cake is seen by thousands every day,” Pieper says. “I’m looking forward to seeing the cake stand with us for such an important year in our history.”
The cake is scheduled to be delivered on Feb. 14. As part of the cake's interactive design, visitors will be able to learn more about the rich history of the College, which was founded in 1864 by luminaries such as Henry Shaw. The story will show how the College has been a pioneer moving the profession of pharmacy forward over the last century and a half.
"Visitors arriving to see the cake will also witness the next bold step at St. Louis College of Pharmacy," says Pieper. "Our campus is in the midst of a transformation as construction will begin this spring on a six-story academic and research building and new library. The new building will support the College’s vision of being globally prominent in health care education, interprofessional patient-centered care, and collaborative research. The striking design will provide us with a highly visible presence in this world-class biomedical research and patient care area.”